Looking Glass Unveils musubi, the World’s First Consumer Holographic Photo and Video Frame

Looking Glass Unveils musubi, the World’s First Consumer Holographic Photo and Video Frame

FOR IMMEDIATE RELEASE | March 11, 2026

One-Click Conversion Turns any Photo or Video into a High-Quality Hologram for Display; Pre-Orders Begin Today with Special $99 Pricing for the First 24 Hours, Shipping in June

BROOKLYN, N.Y. — March 11, 2026 — Today, Looking Glass, the global leader in holographic and light field display technologies, announces musubi, the world’s first holographic photo and video frame for consumers. With musubi, anyone can convert any digital photo or video into a high-quality hologram, viewable by the naked eye from any angle – and all it takes is a single click.

Looking Glass’ musubi is designed to work the way any standard digital photo frame does – connect it to a computer, load the file, and it simply works. A free desktop app for Mac and PC converts photos and videos into holographic files using AI-powered Gaussian splatting technology, then transfers them to the frame via USB-C. No Wi-Fi setup, no subscriptions, and no specialized 3D equipment required. The seven-inch frame stores up to 1,000 converted images or video clips of up to 30 seconds each, and includes a wall adapter for continuous use, as well as a built-in rechargeable battery that can run for up to three hours. 

“Most personal memories captured on our phones or with cameras live on our devices and rarely get revisited,” said Shawn Frayne, CEO and co-founder of Looking Glass. “With musubi, we’re bringing our Hololuminescent Display (HLD) technology directly to consumers for the first time, and giving everyone a way to turn everyday photos and videos into magical, living holograms that sit right on your desk.”

musubi is the latest in a decade-long string of industry firsts from the Looking Glass team. In 2019, it launched the world’s first desktop holographic dev kit, then followed it up in 2020 with the Looking Glass Portrait, the first spatial display designed for 3D creators. In 2022, it announced the Looking Glass 65”, the world’s largest holographic display, then in 2023 it debuted the first holographic display built on Spatial OLED technology. 

In 2025, Looking Glass revealed its Hololuminescent™ Display (HLD), a fundamentally new type of holographic technology that combines 2D display layers with a 3D holographic volume. Unlike AR and VR headsets that require individual eye-tracking and limit viewing to one person at a time, musubi’s patented Hololuminescent Display technology makes holograms visible to multiple viewers simultaneously, with no glasses or calibration needed. The result is a frame that can live anywhere a standard photo frame might, and it requires nothing more from its owner than pressing a button. 

Pricing and Availability

The Looking Glass musubi frame is accepting pre-orders now via a Kickstarter campaign that launched today. For the first 24 hours of the campaign, backers can order frames for $99 each. After that, the musubi will be available for the list price of $149. 

The first production units are scheduled to ship in June 2026. 

About Looking Glass

Founded in 2014 and based in Brooklyn, N.Y., and Hong Kong, Looking Glass is the global leader in advanced light field display technology. The company’s mission is to transform how people interact with digital content in the real world, enabling everything from collaborative 3D visualization to magical immersive moments, no headsets required. With over a decade of light field expertise and more than 30 patents across hardware and software, Looking Glass has delivered its holographic and light field products to virtually all of the Fortune 100 technology companies and tens of thousands of developers around the world. Learn more at www.lookingglassfactory.com.

Press Contact: press@lookingglassfactory.com