💥 From Digital to Dimensional: VeVe x Looking Glass at New York Comic Con

At this year’s New York Comic Con, we teamed up with VeVe, the leading digital collectibles platform known for bringing beloved franchises like Marvel, Disney, and Star Wars into the Web3 era. Together, we set out to answer a simple but powerful question:

What does it feel like to see what you own?

When digital fandom meets physical wonder

If you’ve ever walked the floor at New York Comic Con, you know it’s unlike anything else — a four-day celebration of creativity, fandom, and imagination that fuels entire worlds. From hand-drawn prints to cinematic releases, it’s where art meets story, and where the line between digital and physical blurs.

This year, that line blurred even further.

Inside VeVe’s booth, fans watched as digital collectibles came to life inside our Hololuminescent Displays (HLDs) — characters like Wolverine, Iron Man, and Grogu glowing in dimensional light. What had once lived as pixels on a phone screen now existed in physical space — tangible, luminous, and alive.

Making Digital Collectibles Feel Real

Digital collectibles have transformed how fans express identity and ownership. But as collecting moved onto screens, something essential was lost: presence.

Our collaboration with VeVe aimed to bring that back.

By merging VeVe’s expansive digital catalog with the hybrid depth of Looking Glass’s HLD systems, we turned NFTs and digital figures into light sculptures — half 2D, half 3D — that anyone could experience, no headset or app required.

Collectors gathered around the displays to take photos, record videos, and point out details that had never been visible before. For a moment, fandom became something you could stand in front of.

Why this matters

Digital ownership has evolved — from JPEGs and tokens into full-fledged expressions of belonging. But for digital collections to truly matter, they need a physical counterpart — a way to be seen, shared, and felt.

That’s where dimensional displays come in. They turn invisible data into visible experiences — transforming “this is mine” into “look, it’s right here.”

For VeVe, that means fans can finally showcase their collections beyond the app. For us, it’s another step toward our broader mission: bringing depth back to digital life.

From Hong Kong to New York

Prior to NYCC, our collaboration with VeVe was first cemented all the way across the globe at DesignerCon Hong Kong: a celebration of design, art, and pop culture that attracts creators and collectors from all over Asia.

While New York focused on fandom and spectacle, Hong Kong offered a more intimate setting — a space for artists, designers, and collectors to connect through craft and technology.

Together with VeVe, we showed how the same digital assets that lit up Comic Con could transform a design fair floor into a living gallery of light.

What’s Next

This partnership is just the beginning.

We’re continuing to explore how digital collectibles can evolve from static assets into dimensional experiences, things that not only represent ownership, but presence.

Because the next chapter of fandom isn’t about collecting more things.
It’s about seeing them — in light, in space, and in the world around us.

Whether you’re building a digital collectibles platform, curating a virtual gallery, or creating 3D content for fans, we’re helping partners turn ownership into presence Bring your collection to life and explore integration and showcase opportunities.

If this is something you'd like to explore, write our team → future@lookingglassfactory.com. Want to get your hands on an early access Hololuminscent Display unit? We only have a few left for upcoming shipments this November. Explore more here.