More and more couples are forgoing a traditional diamond ring in favor of something more custom. This is could potentially pose a challenge to retailers, as talking a client through these customizations isn't quite as compelling as a visual demo.
Lucky, visualizing customization is an area in which holographic displays shine particularly bright. 3D holograms can easily keep up with the demands of clients, with the potential to allow customers the ability to change and tweak details of their piece in real time.
Diamond or no diamond,
if people are going to drop three month's salary on a ring, they're also going to expect to get something priceless. A display like the Looking Glass allows the vendor to create a unique, personalized retail experience for their customer - they're not only able to view their future ring in 3D, but they're also made to feel like they could reach out and put their custom creation on their finger then and there.
Like the old folks used to say, "if you like it then you should put a ring on it". Expressing romantic feelings in the form of expensive jewelry is a tradition that extends much further back than Beyonce's 2008 smash hit, and in the future holograms will help us do the same old things in brand new ways.
**this is part of our “100 Days of Holograms” series, where a few of us in the team at Looking Glass Factory post one new wonderful or weird (or both!) use for the Looking Glass holographic display being conjured around the world each day.